Job description
ABOUT Sweetwaters Coffee & TeaOur mission in every Sweetwaters cafe is to
Make Our Guest’s Day™. How do we do this? We have a company culture and team of people that
love what they do every day! Join us and contribute to a company that is based on fun, innovation, and camaraderie. Sweetwaters Coffee and Tea was founded over 30 years ago with a commitment to unique, globally inspired, real ingredient focused beverages and maintaining a community feel within each cafe.
Sweetwaters Coffee & Tea is a strong brand and dynamic, minority owned, women-led company that is constantly growing. We are based in Ann Arbor and focused on providing globally inspired, real ingredient focused beverages and an excellent customer experience. We have over 35 locations and continue to grow across the nation. Check out more about us on our website: SweetwatersCafe.com Position Description:Sweetwaters Coffee & Tea is seeking an enthusiastic, energetic, positive, and diligent individual that enjoys working within a team coordinating social/digital media, marketing projects, vendors, and franchisee marketing initiatives. Responsibilities
Hours Required: Full time: 40+ hours/week
Sweetwaters Coffee & Tea is a strong brand and dynamic, minority owned, women-led company that is constantly growing. We are based in Ann Arbor and focused on providing globally inspired, real ingredient focused beverages and an excellent customer experience. We have over 35 locations and continue to grow across the nation. Check out more about us on our website: SweetwatersCafe.com Position Description:Sweetwaters Coffee & Tea is seeking an enthusiastic, energetic, positive, and diligent individual that enjoys working within a team coordinating social/digital media, marketing projects, vendors, and franchisee marketing initiatives. Responsibilities
- Work and communicate directly with the Marketing Director and design team to plan, coordinate, and ensure on time delivery of marketing projects (quarterly marketing kits, marketing calendars, marketing planners, digital ads, signage, e-news, etc.).
- Manage social media including Facebook, Instagram, and Twitter and to accomplish sales and messaging goals.
- Work with the marketing team to determine the goals of each project and write up creative briefs to successfully communicate those goals to design partners.
- Coordinate and manage marketing projects and campaigns to keep on schedule and meet deadlines.
- Create and schedule social media content for the brand, including photos, videos, and caption text.
- Schedule and attend marketing calls with franchisees and franchise operations team. Follow up via email or additional phone calls with things they need.
- Actively train franchisees in brand wide marketing initiatives and objectives pre and post opening.
- Manage pre-open marketing requirements for franchisees.
- Lead monthly new owner training sessions with franchisees in Ann Arbor.
- Ensure brand integrity, brand image, and messaging is maintained. Drive brand recognition, awareness, and consistency across external communication channels.
- Assist in analyzing potential marketing partnership opportunities.
- Work collaboratively with management, cafes, and event groups to acquire new customers, retain guests, and support the company’s campaigns, processes, & sales goals.
- Bachelor’s degree in marketing.
- One year or more of working marketing experience.
- Experience with digital marketing including social media.
- The ability to multitask, be forward thinking, and work in a fast-paced environment as a self-starter.
- The ability to work independently, work on many projects at once, and be able to change focus as needed.
- The ability to work well under pressure, take directions, and work well as part of a team.
- Solid organizational and time management skills.
- Proven leadership skills.
- High energy level.
- Proven ability to meet deadlines.
- Excellent public speaking skills.
- Proficient computer skills including Microsoft Office within a PC environment.
- Intense eye for detail.
- Exceptional proofreading skills.
- An interest in the food and hospitality field.
- Understanding and passion for high quality products.
- An aesthetic for clean, modern yet classic design that fits with Sweetwaters branding.
- Experience in successful quality control and maintaining set standards.
- Excellent written and verbal communication skills including the ability to write inspiring, fun, and grammatically correct copy.
- A sense of humor with an easy going yet driven personality.
- Hours will generally be M-F with some possible after-hours events.
Hours Required: Full time: 40+ hours/week
gatheringourvoice.org is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, gatheringourvoice.org provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, gatheringourvoice.org is the ideal place to find your next job.