Content and Publication Coordinator

Full Time
Leeds LS11
Posted
Job description
Job Advert

Do you have a passion for publications, photography, and content? Can you add value to a vibrant monthly magazine? Are you interested in Food, Fashion, Homes and Health?

Working as part of the Asda Brand Communications team, you will help create content that ladders up to our strategic growth plan and content pillars. You'll be part of a team that puts the customer at the heart of the content we create.

Supporting the Content Manager to execute the publications strategy, you will bring your experience and passion to the role to ensure we operate with efficiency. This role will be integral to the delivery of the monthly Asda Magazine, working with the Content Planner and Manager to ensure deadlines are met and creative has been through the relevant sign-off processes.

Your role as Content and Publications Coordinator

You'll work with different stakeholders across the business such as the Legal, Trading and Nutrition teams. You will develop excellent working relationships across the Customer Marketing department, wider business and external agencies.

You'll support with day-to-day agency communications, helping to collate creative feedback, fulfil requests for product information and diarise key meetings. You will lead on the sample process for publications including requesting and organising the delivery of product samples for photography and video shoots, ensuring products arrive at the correct location on time.

You'll manage the paid ad space in the publications, working closely with the Asda Media Partnerships team to confirm the space available for each issue, review requests, and confirm approval for ad bookings. This will include both fully branded display ad pages and advertorials.

Working with the retail operations team, you'll help to manage communications to stores about up-coming publications and you'll be integral to sharing updates and assets with other owned channels and teams across the business in key weekly meetings.

You'll take a lead role to manage product and price sign-off with the trading team, work closely with nutrition to engage them on key content and recipe initiatives, and ensure all content has been through legal checks and guidance in a timely manner before print deadlines.

You'll work with the team to identify and spot opportunities for digital extension of print assets to maximise efficiencies and work closely with the social team to deliver this content.

You'll have an interest in wider marketing and keep up to date with what's going on in the market through regular competitor reviews and have the confidence to share your ideas in the right forums. You'll take the lead on gathering magazine and publication examples monthly and relish the opportunity to support on reviewing data-led insight to inform content planning.

You'll have the opportunity to help shape the editorial briefs through planning sessions, attend photography shoots, support with creative sign-off including feedback on page layouts, copy, and pagination flow.

As part of the wider Content team, you may also support across digital, social and general project planning.

About You

You'll have:

  • Excellent communication skills with proven experience of engaging with stakeholders
  • An ability to work collaboratively and land projects on time
  • An interest in and a broad understanding of marketing across publications, content and social
  • Strong organisational and time-management skills
  • A real team player mind-set and self-motivated attitude
  • A creative eye and attention to detail
  • The ability to multi-task and work in an agile and flexible manner
  • A positive, can-do attitude

If flexible working is important to you, then look no further! At Asda, we are proud of our culture and our commitment to flexible working. This role is based at Asda House, Leeds with the flexibility to work from home 2-3 days per week

You will also get an excellent benefits package including;-

  • Discretionary company bonus
  • Company pension up to 7% matched
  • 10% colleague discount, free parking and many additional rewards.

We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves.

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