Job description

Position Summary: Responsible for assertively growing sales and promoting the Anlin brand. Acts as an

Anlin business representative for all communication to Anlin dealers. Manages accounts and provides dealer services.

Essential Functions

Sales

1. Promotes Anlin products to regional dealer accounts. Achieves maximum sales and increases market penetration of the Anlin brand using the overall strategy of the brand.

2. Develops sales territory with the right product mix to meet annual strategic goals.

3. Assesses potential new dealers that can support required sales volume at a proper market price.

4. Promotes sales growth and business opportunities for all Anlin dealers.

5. Works with dealers to create annual strategic business plans to maintain proper product mix levels and overall achievement of improving the Anlin-dealer sales objectives.

6. Develops and implements regional sales plans to achieve or surpass sales goals.

7. Continuously evaluates all dealer accounts in order to expand and upgrade account base.

8. Contacts potential dealers/channel partners and identifies new business opportunities.

9. Effectively develops and plans weekly dealer sales calls – providing up-to-date Qlik reports deemed beneficial to the success of both dealer and Anlin.

10. Analyzes dealer sales performance and recommends improvements, utilizing Qlik reports.

11. Works with all dealers within territories to advise them of various products and product solutions.

Marketing

12. Provides business counsel and marketing advice to dealers.

13. Stays current with dealer needs, market trends and competitors.

14. Develops promotional programs to increase sales and revenue.

15. Safeguards the Anlin brand by reviewing online reviews/social media and upholding dealers to highest standard of ethics and commitment to service.

16. Collaborates/partners with the Marketing Manager to coordinate Anlin’s MARCOMM and Offer-

Management activities and objectives/goals for effectively achieving targets in all areas.

17. Manage, approve and submit sample and literature requests for dealer accounts within territory.

18. Promotes Anlin products through sales aids and miscellaneous items.

19. Manages expense accounts for literature, samples, wearables, communications and travel/entertainment to budgeted levels.

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Technical Support

20. Literate using a computer, tablets, mobile devices and learns new software programs.

21. Ability to operate, transfer, share all electronic forms, documents and presentations provided to dealers

(product order forms, price books, premium features, etc.) as well as instruct and answer questions regarding electronic documents.

22. Maintain a personal library of all updated electronic forms, documents and presentations.

23. Ability to use and train proper use of E-Status – electronic order status information system.

Executive Support

24. Advises the RSM and VP of Sales of all major market developments in their region that affect sales and/or personnel.

25. Submits all reports required by the RSM and VP of Sales in a timely manner.

26. Assists and implements an annual sales and expense budget for assigned region(s).

27. Attends and participate in sales meetings with an open and innovative demeanor; strives to continually improve the Organization’s success.

Management

28. Assesses new potential dealers through the Dealer Acquisition Process and provides direct leadership from initial request to do business through dealer development for the following system: a. Identify Potential New Dealers b. Investigate for “Sales Channel Partnership” c. Dealer Competency Assessment: Market, Price, Product, Competition, Promo, Consumer Focus, etc. d. Approval & Feedback from Anlin Management e. Install and Supply Channel Partner f. Dealer Training—Product & Doing Business with Anlin g. Dealer Performance Appraisal: Quarterly and Annually h. Growth Plan and Adherence

29. Works with dealers to recruit, train and motivate dealers and salesforce through facilitating educational/training and on-the-jobs sessions in the following area: a. Lead generation and management that fulfills loading the dealer sales funnel with opportunities. b. Assists in hiring “A” player sales personnel into primary and secondary markets. c. Assists in developing “B” player sales personnel into “A” player sales personnel through development growth plans. d. Assists dealers in interviewing process to help them identify “A” player sales personnel. e. Assists in performing RACI assessment to determine appropriate sales organizational structure for goal and growth attainment. (Responsible, Accountable, Consulted, Informed—RACI)

30. Works with dealers in the selection, on-boarding and training of new sales personnel regarding Anlin products.

31. Assists dealers’ salesforce in securing new and repeat business through assessing sales personnel knowledge, skill and attitude to properly present and sell the Anlin brand and internal workings of Anlin’s operations.

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32. Communicates Anlin’s strategic objectives in meeting commitments and works within guidelines and the

Anlin Vision and Mission.

33. Communicates dealer roles and responsibilities as channel partners as it relates to promoting and selling

Anlin products to fulfill Anlin’s vision and mission.

34. Acts as a consultant for determining dealer needs based on dealer’s business goals and customer requirements and demonstrates the flexibility to successfully adjust solutions being proposed.

35. Follows-up with dealer accounts on product positioning, performance and other dealer service issues.

36. Supports the order fulfillment process by working with inside sales representatives, production personnel, dealer services, credit and delivery.

37. Reflects Anlin’s business values and philosophy in all business interactions.

38. Works with a sense of urgency and self-motivated/directed, and works independently with little supervision.

39. Works under pressure and meets deadlines.

40. Writes and speaks competently.

41. Pays attention to details and demonstrates strong organizational skills.

42. Demonstrates excellent customer skills with employees and dealers. Projects a positive image of Anlin to all dealers.

43. Upholds Anlin’s Commitment to Excellence standards at all times.

Minimum Qualifications

Required:

1. Minimum of five (5) years experience in outside sales.

2. Building industry knowledge preferred

3. Experience working with dealer channel preferred.

4. High School Diploma or equivalent.

Desired:

1. Project management competency with proven ability to drive sales/marketing programs. Competent in managing several projects concurrently.

2. Innovative thinker; able to foster and nurture creativity, with a talent for developing novel solutions to meet business needs.

3. Manage objectives effectively with a Return-On-Investment mindset; knowledge, skills and attitude.

4. Monitor, analyze, and evaluate market trends, consumer behavior and competitor activity to identify market opportunities; adjust sales strategy and plans to meet changing markets and competitive conditions.

Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

The employee is occasionally required to sit; climb or balance; and stoop, kneel, crouch or crawl. The employee must frequently lift and/or move minimum of 10 pounds and occasionally lift and/or move up to 50 pounds

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without assistance. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

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Job Type: Full-time

Pay: $90,000.00 - $120,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Company car
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Travel reimbursement
• Vision insurance
• Work from home

Schedule:

• 8 hour shift
• Monday to Friday

Supplemental pay types:

• Commission pay
• Monthly bonus

COVID-19 considerations:
All common areas are cleaned and disinfected daily. Daily temperature checks and health screening. Sanitizer stations are provided through out the facility.

Experience:

• Sales Channel: 1 year (Preferred)
• Outside sales: 3 years (Required)
• Sales: 3 years (Required)

License/Certification:

• Driver's License (Required)

Work Location: On the road

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