Job description

Job Type: Full Time

Hours: 9:00-6:00 PM EST

Salary: 50-60K

Benefits: Available after 90 days for full time employees

About AnswerNet

AnswerNet is the brand name for the AnswerNet family of companies including AnswerNet, Inc., New AnswerNet Inc., Cerida Investment Corp., ECC (Energy Choice California), Synergy Solutions, TPV.com, and Ansercomm to name a few. Together with our affiliates, AnswerNet operates more than 31 contact centers within the continental United States and Canada. We provide a vast range of services to optimize telephone answering services, appointment setting and confirmation, customer support, third-party verification, sales, lead qualification, market research, and a host of other contact management solutions. In all, AnswerNet has more than 10,000 satisfied clients and we process over 125 million interactions per year.

Summary of Position:

We are looking for an experienced marketing strategist to join our team. The perfect candidate should demonstrate leadership skills, a passion for the collaborative process, take initiative, be a self-starter, thrive under pressure, and love to adapt to ever-changing plans. In this role, you will be developing and implementing effective B2B strategies. Coordinating need, content, design, marketing, and other activities. As the marketing strategist you oversee planning and managing marketing campaigns that promote a company's brand, products, and services to align with sales goals and profitability.

You must be an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. Current knowledge of marketing trends, product management and digital practices are essential to this role. Your goal will be to ensure that campaigns are relevant and optimized to increase our company’s profitability.

Job Duties / Responsibilities / Essential Functions:

• Develop and execute strategy plans within our sales channels.
• Look for opportunities for additional profitability to the company.
• Planning campaigns, analyzing metrics, and identifying trends.
• Preparing accurate reports on our marketing campaign’s overall performance.
• Coordinating with advertising and media experts to improve marketing results.
• Identifying the latest trends and technologies affecting our industry.
• Evaluating important metrics that affect our website traffic, service quotas, and target audience.
• Working with your team to brainstorm new and innovative growth strategies.
• Set specific marketing goals
• Design and implement marketing strategies aligned with business targets
• Analyze sales and marketing metrics
• Forecast market trends
• Research market to identify new opportunities
• Generate innovative ideas to promote our brand and our products to the sales channel
• Ensure brand consistency through all marketing channels
• Use customer feedback to ensure client satisfaction
• Liaise with internal teams and ensure brand consistency
• Research RFP Opportunities
• Track and measure all campaigns
• Bi-weekly meetings with each segment/ channel

Required Knowledge /Skills / Abilities / Qualifications:

• Proficient in Microsoft Office
• Proven work experience as a Marketing strategist or Sales strategist
• Experience with marketing campaigns and web technologies (e.g. online tools and social media)
• Knowledge of CRM software and Content Management Systems
• Familiarity with SEO/SEM and Google Analytics
• Excellent communication skills (verbal and written)
• Strong analytical and measurement skills

Environmental / Physical / Mental Demands

· Ability and willingness to lift up to 20 lbs.

· Ability and willingness to sit at a desk from the length of your scheduled shift.

· Ability and willingness to type on a computer.

· Ability and willingness to view and read a computer screen for the length of your scheduled shift.

· Ability and willingness to speak with vendors and internal employees via telephone or email.

· Ability and willingness to make quick decisions.

· Ability and willingness to deal with high stress fast pace situations.

· Ability and willingness to interpret data accurately.

Work Environment

· Office/Call Center

Job Type: Full-time

Pay: $50,000.00 - $60,000.00 per year

Benefits:

• 401(k)
• Health insurance
• Paid time off

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday

Application Question(s):

• How long have you worked as a marketing or sales strategist?
• What CRM and Content management systems are you experienced in?
• Please rate your experience with SEO/SEM and Google Analytics.

Education:

• Bachelor's (Required)

Experience:

• Marketing/Sales strategist: 3 years (Required)

Work Location: Remote

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