Job description

EXCELLENT WORK ENVIRONMENT AND COMPANY CULTURE!

The culture at Meier Supply is built on our shared Core Values:

• PEOPLE We hire and develop the best talent!
• RESPECT Show ultimate regard for others!
• INTEGRITY Always do the right thing!
• DEDICATION To our customers success!
• EXCELLENCE Commitment to best in class in all we do!

We hire, fire, review, reward, and recognize our co-owners based on these characteristics, so it’s important that you share these values in order to be part of our team.

We are a 100% employee-owned leading edge wholesale distributor of HVAC/R products based in Conklin, NY with branches throughout NY and PA. Working at Meier Supply is a unique opportunity to join a company that values it's employee owners and rewards them throughout their long careers with us. Being 100% employee owned, means we have the opportunity to work together towards a common goal of increasing our stock value for all employee owners!

Opportunity Meier Supply Provides:

• Receive necessary training in sales and operations provided by Meier Supply and outside sources.
• Participating in and contributing to an entrepreneurial, high growth work environment
• Using and contributing to the development of industry leading systems and processes.
• Being a leader in a company with a reputation for excellent customer service
• Being well compensated for outstanding contributions
• Being an employee-owner of an industry leading organization.
• Work/Life Balance and family-oriented culture is a huge differentiator for us!

You will enjoy the following:

• Competitive Pay includes base wages plus generous performance bonuses
• Paid-Time-Off and Holiday Pay
• Comprehensive Medical/Dental/Vision plans protect you and your loved ones – We pay 75% of premiums for employees plus family members!
• Company-paid Life insurance and Disability benefits
• EXCELLENT Retirement benefits through our Employee Stock Ownership Plan (ESOP) and our 401K Retirement plan
• Employee recognition – holiday parties, ESOP events, company lunches, gift cards, plus much more

Job Purpose:

To produce, consult, report, and educate on various marketing related projects that support the management and marketing teams’ initiatives including advertising, promotion, and content creation. As the Digital Marketing Specialist, you will create and implement strategies that will drive the company’s ecommerce objectives. You will organize, develop, and execute website marketing plans.

Duties and responsibilities:

• To oversee the Digital Advertising Program and the supporting channels including customer-facing website(s,) marketing automation (CRM,) email marketing, SEM, and digital signage systems.
• Support the ecommerce website initiatives which includes reporting and launching of new products and promotions, help drive the increase of sales, increase user usage and increase the amount of new accounts across the platform.
• Monitor overall website activity and content performance and determine metrics/reporting to evaluate engagement and ensure relevancy through SEO research.
• Knowledgeable in web analytics (strategy, requirements, implementation, reporting) specifically with Google Analytics.
• Creation of marketing assets to drive leads, attract, and retain customers (examples include printed literature, product videos, training videos, web content, etc.)
• Execution of marketing campaigns, including setup, creation, deployment, analysis, and optimization.
• Monitor market trends to adopt to our existing marketing strategy
• Build and maintain modern, responsive, and high-quality web pages and applications.
• Deliver analysis and reporting of campaigns periodically; communicate results and provide/implement improvement recommendations
• Ensure marketing efforts align with brand guidelines and deliver value to target audiences. This includes the creation of standards that help identify and strengthen overall brand awareness
• Support the rollout and adoption of new marketing technology platforms, features and capabilities, translating what’s new to improve marketing campaign configuration and delivery.
• Organize marketing content and campaigns through companywide marketing calendar
• Support & assist with other marketing activities as needed for the marketing department.

Qualifications:

• BS/BSc in Communications, Marketing, or related field.
• Past experience producing content for the web with familiarity in digital marketing programs.
• Ability to analyze and present content and social performance.
• Critical thinking and problem-solving skills
• Time management and multitasking skills
• Strong writing and verbal communication
• Proficiency in MS Office, the Adobe Creative suite, and other content management software.
• Experience with HTML/CSS and other web development languages.
• Excellent written and oral communications skills.
• Video editing is a plus

Behavioral Competencies

• Strong work ethic
• Well organized
• Attention to detail and quality orientation
• Creative and innovative
• Self-motivated individual
• Strong team player
• Ability to work under urgent deadlines

Working conditions

Primary responsibilities are performed in an office environment. Some travel to industry meetings and/or training will be required.

Physical requirements

Normal office environment using office equipment, sitting for prolonged periods of time, and walking around.

Job Type: Full-time

Pay: From $45,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Referral program
• Retirement plan
• Tuition reimbursement
• Vision insurance

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday

Supplemental pay types:

• Bonus pay
• Signing bonus

Application Question(s):

• Tell us why you will make a great hire for our next Digital Marketing Specialist
• How would your coworkers describe you in 3 adjectives?
• How did you hear about us?

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 2 years (Preferred)

Work Location: One location

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