Multimedia Program Specialist (Program Specialist)

Full Time
Oakland, CA 94612
Posted
Job description
Summary

AC Transit is actively looking for a Multimedia Program Specialist. This position provides coordinative, administrative, and technical support for a variety of multimedia projects promoting AC Transit (the District) products, services, and employees. The primary purpose of this position is to support staff within the Media Affairs department and is responsible for multimedia projects, including video production, photography, and social media management.

This is an excellent opportunity to work for the largest bus agency in California, make a difference in our local community and promote AC Transit as a great employer of the East Bay. In addition to working with some of the best in the business, AC Transit also has an outstanding benefits package that includes pension, medical, dental and vision coverage, flexible spending and 457 savings plan.


Representative Functions

  • Implements, functions, and coordinates activities in support of a variety of multimedia, within the Media Affairs department.
  • Designs and assists in the creation of multimedia campaigns that include photography, audio/video promotions, and print publications.
  • Assists and independently coordinates or executes preproduction development activities, including storyboarding, script writing, location scouting, and scheduling, and identifying equipment and budget needs.
  • Produces original, creative, professional quality visual media employing a range of production techniques and tools; utilizes industry standard image and audio editing, lighting, and post-production techniques to achieve high-quality results.
  • Manages social media presence to engage diverse audiences, maximize views, and employ methods for continued growth; develops and assists in the creation of content for the District’s social media platforms that include LinkedIn, Facebook, Twitter, YouTube, and Instagram; identifies and recommends emerging social media opportunities to maximize engagement and social media presence.
  • Establishes and maintains the record-keeping and archiving system; tracks and manages the library of project files, digital assets, and related equipment.
  • Serves as a department liaison with internal partners collaborating to develop digital content for marketing and social media campaigns, the District website; contributes to the development of print marketing and communications materials; provides original content and/or assists in the creation of content provided to external news and media partners.
  • Performs related duties as required.

Minimum Qualifications

Education: Equivalent to a bachelor’s degree from an accredited four-year college or university. Additional years of experience may be substituted for education on a year-for-year basis.

Experience: Three (3) years of recent, verifiable, support experience in video and audio production/recording and photography, broadcasting, multimedia journalism or a related field or two (2) years at a level equivalent to the District’s classification of Assistant Program Specialist.

License and Certification(s): Requirements may be established for individual positions, dependent upon functional assignment. Some positions may require a valid Class C California Driver License and meet the District’s driving standards.

Special Qualifications: Specialized knowledge, abilities, education, experience, or licensing may be established for individual positions, dependent upon functional assignment.
Knowledge of:


  • Industry-standard design and page layout software including Adobe Illustrator, Acrobat Pro, Premiere Pro, InDesign, and Express.
  • Advanced technical aspects of shooting video, lighting, and photography using digital single-lens reflex (DSLR) equipment.
  • Color theory and image retouching and typography.
  • Strong understanding of the pre-press and print production process.
  • Advanced English competency, including grammar and punctuation, to support internal employee communications and related business writing, communicating with coworkers and vendors. Strong proficiency with video software for planning, editing, and scripting
  • Social media performance and growth tactics.
  • Techniques for providing a high level of customer service by effectively working with the public, vendors, contractors, and District staff.
Ability to:
  • Follow creative direction for design and production-ready lay-outs.
  • Develop professional level, production-ready videos, photos, and design layouts.
  • Brainstorming.
  • Establish the look and feel of internal and external campaigns.
  • Take creative direction; work under tight deadlines; manage multiple projects simultaneously.
  • Remain flexible through requested edits while maintaining a keen attention to detail.
  • Build files for both print and digital applications.
  • Independently organize work, set priorities, meet critical deadlines, and follow-up on assignments.
  • Effectively use computer systems, software applications, and modern business equipment to perform a variety of work tasks.
  • Communicate clearly and concisely, both orally and in writing, using appropriate English grammar and syntax; use tact, initiative, prudence, and independent judgment within general policy, procedural, and legal guidelines.
  • Establish, maintain, and foster positive and effective working relationships with those contacted in the course of work.

Additional Information

Physical Requirements: Must maintain the physical condition necessary to: (1) perform tasks in an office setting operating a personal computer, keyboards, and other peripheral equipment; and (2) possess physical mobility in order to direct or conduct field studies and attend external meetings and events.
Special Requirements: Must be willing to: (1) work outside regular business hours as required and (2) travel between the various District divisions.


THIS POSITION IS A UNION POSITION, REPRESENTED BY AFSCME
The Selection Process: The Human Resources department must receive a completed online application by the filling date. If this recruitment is "Continuous," it may be closed at any time without notice. Applications will be screened for job related qualifications, and those candidates who best meeting the qualifications listed on this Job Announcement will be invited to participate in an examination process that may include written, oral and/or performance segments. Current District employees must have satisfactory attendance and performance records. Finalists will be placed on an Eligibility List. When filling vacancies, the Human Resources Department will refer the top candidates to the hiring department for final screening and recommendation.

Vaccination Requirement for Candidates Seeking Employment: Alameda-Contra Costa Transit District has implemented a requirement that requires all candidates for District employment to be fully vaccinated for COVID-19, including variants, prior to being employed by the District, subject to limited exceptions. AC Transit adopted this vaccination policy as an emergency public health response to mitigate the negative public health consequences associated with increased incidence and test positivity rates and the prevalence of new virus variants, including increased hospitalizations, intensive care unit admissions, and deaths.

As such, candidates seeking District employment will be required to: (1) be fully vaccinated (two weeks after completion of the entire recommended COVID-19 vaccination series) and (2) submit a copy of their COVID-19 vaccination card prior to their start date, unless a reasonable accommodation request for a medical or religious exemption has been approved.

Benefits: The transit professionals who call AC Transit home represent the rich cultural diversity of the Bay Area. For more than 60 years, we have been an equal opportunity employer honoring religion, ethnic background, national origin, gender, gender expression, genetic information, disabilities, age, and veteran status. We are not only an inclusive employer but also offer a comprehensive benefits package rooted in choice, flexibility, and affordability. Most Benefits are effective the first of the month following your hire date. Employees and eligible dependents have access to the following benefits*:
  • Medical - Choice of two Health Maintenance Organizations (HMOs): Kaiser Permanente and Health Net. $10.00 office visit co-pays; $5.00 - $35.00 prescription co-pays.
  • Dental – MetLife Preferred Provider Organization (PPO) $50 annual deductible per person/$150 per family; $3,000 per person annual maximum; preventative care covered at 100%; basic and major care covered at 90%; $4,000 lifetime maximum orthodontia covered at 50%.
  • Vision - Vision Service Plan - $10.00 copay; eligible for an exam, lenses, frames or contact lenses every 12 months – based on the last date of service. $200 frame allowance or $120 allowance for contact lenses.
  • Employer paid Basic Life Insurance
  • Employee paid Voluntary Term Life Insurance
  • Employee Assistance Program (EAP)
  • Retirement – employees automatically participate in a lifetime defined benefit plan and have the option to contribute to a 457 deferred compensation plan via payroll deductions. All employees hired on or after January 1, 2016 may be in the District’s Tier II pension plan covered by the Public Employees’ Pension Reform Act of 2013 (PEPRA). As such, employee may be required to contribute a small portion of annual income towards the cost of the pension.
  • Flexible Spending Accounts (FSA) for Health Care, Dependent Care, Parking, Transit
  • AC Transit contributes up to $50.00/month towards an employee’s FSA Transit costs
  • Free AC Transit Bus Pass
  • Federal Credit Union
  • Vacation and Sick Leave or Personal Time Off
  • Nine (9) paid holidays; 2 paid floating holidays; 1 paid birthday holiday
  • Tuition Reimbursement – up to $2500 per fiscal year on approved courses
  • Wellness Program
  • AC Transit benefits are negotiated and subject to change based on collective bargaining agreements.

Pension: All AC Transit employees participate in a lifetime defined benefit pension. All employees hired on or after January 1, 2016, may be in the District's Tier II pension plan covered by the Public Employees' Pension Reform Act of 2013 (PEPRA). As such, he/she may be required to contribute a small portion of annual income towards the cost of his/hers District pension.

ADA Compliant and Drug Free Workplace: The Human Resources Department will make reasonable efforts in the recruitment/examination process to accommodate applicants with disabilities. If you have a need for an accommodation, please call Human Resources at (510) 891-4783.

The Alameda Contra Costa Transit District has established the goal of a 100 percent drug and alcohol-free workplace. Applicants will be required to undergo drug and alcohol testing prior to employment and those in safety sensitive positions will be subject to further drug and alcohol testing through their period of employment, including random drug and alcohol testing.

In accordance with federal requirements, all job applicants selected for appointments in a safety sensitive position are subject to pre-employment drug and alcohol testing. A final job applicant will be tested for five prohibited drugs: Cocaine, PCP, Amphetamines, Marijuana and Opiates. During employment, employees holding safety sensitive positions are subject to random, reasonable suspicion, post-accident, return-to-duty, and follow-up drug and alcohol testing. Additionally, in the event of an absence of more than 90 days from a safety sensitive position, pre-employment drug testing will be performed.
Equal Opportunity Employer

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