Summer Associate Program - Marketing Associate, The Rooftop at Pier 17

Full Time
New York, NY
Posted
Job description

The Howard Hughes name is synonymous with an unrelenting passion for excellence. While his achievements in aviation and the silver screen are legendary, it was his investments in real estate that form the foundation of our company. With passion, determination, and limitless imagination, he built one of the great American empires of the 20th century. At Howard Hughes, we live by our purpose to help people discover new ways of experiencing life - because it’s not just buildings and places that matter, it’s what you do with them that can change the way people live.

We aspire to be the most creatively driven real estate company in the world and we believe in fostering a culture that is built to last by cultivating curiosity and empowering every employee to find their story in this great organization.

POSITION SUMMARY:

The Howard Hughes Corporation (HHC) owns, manages, and develops commercial, residential, and mixed-use real estate throughout the U.S. Its award-winning assets include the country’s preeminent portfolio of master-planned communities, as well as operating properties and development opportunities including The Seaport in New York City; Downtown Columbia, Maryland; The Woodlands®, The Woodlands Hills, and Bridgeland® in the Greater Houston area; Summerlin® in Las Vegas; Ward Village® in Honolulu, Hawaii and Teravalis in Phoenix, AZ. The Howard Hughes Corporation’s portfolio is strategically positioned to meet and accelerate development based on market demand, resulting in one of the strongest real estate platforms in the country. Dedicated to innovative placemaking, the company is recognized for its ongoing commitment to design excellence and to the cultural life of its communities.

The Rooftop at Pier 17 Summer 2023 Marketing Associate will be based at the Seaport in Lower Manhattan. Primary duties will focus on the annual Summer Concert Series that is hosted on The Rooftop at Pier 17 and marketing, but the role may also include special projects across multiple departments including operations, strategic partnerships, and community events. This role is an opportunity to see behind the scenes of concert operations and to integrate into event management at an award-winning entertainment venue in New York City.

ESSENTIAL JOB RESPONSIBILITIES:

  • Support the marketing team towards the annual Summer Concert Series on The Rooftop at Pier 17 which includes, but is not limited to:

    • Being onsite for select concerts (evening & weekend hours) to assist in event related duties such as capturing social media content, auditing and scheduling LED signage, liaising with media & PR team, assisting with ticket operations, supporting guest services and more.

    • Assisting with social media planning, strategy and content creation for venue’s social channels.

    • Evaluating and aiding the concert guest experience.

    • Conducting industry research, which includes artist/band research, marketplace competition evaluations, venue and guest trends, sales analysis, and more.

    • Attending meetings related to the Summer Concert Series, as well as potentially take notes to distribute recaps to attendees.

    • Building marketing plans for individual concerts, along with promoting the overarching series, ensuring brand consistency across materials (owned assets, digital, out-of-home).

    • Gathering information needed for presentations, such as data metrics, survey responses, past performance information, photos, event descriptions, etc.

  • Assisting with other projects which may include community programming, research & analysis, digital marketing initiatives, tourism initiatives, and external partnership building.

  • Interact with, and learn from, local leadership and various departments (marketing, operations, sponsorships, accounting).

KNOWLEDGE, EXPERIENCE AND SKILLS:

  • Pursuing an undergraduate or graduate degree.

  • Previous experience and/or interest in the Music, Sports or Entertainment industries is a plus.

  • Excellent social media content knowledge and skills.

  • Strong communications skills, both written and verbal.

  • Basic knowledge of PowerPoint and/or Keynote.

  • Proactive with creative problem-solving approach. Detail-oriented.

  • Ability to work well with others, from peers to senior leadership. Conducts themselves professionally with internal & external clients.

  • Proficient in video editing software such as Final Cut Pro, Adobe After Effects or preferred program towards producing social media content.

  • Working knowledge of design software such as Adobe InDesign, Illustrator and/or Photoshop is a plus.

ADDITIONAL INFORMATION

The Summer Associate Program is structured to accommodate in-person/hybrid participants, which will be determined by the company’s safety protocol at the time of participation. Barring any required restrictions, in-person hours will be expected for at least portion of hours. The program will be based at the Seaport office in Lower Manhattan, NY.

The Summer Associate Program provides competitive wages for top talent.

For those interested in applying, please go to the company website www.howardhughes.com, under careers.

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