Job Title: SALES COUNSELOR
Department: SALES AND MARKETING
Date Prepared: 11/2015
FLSA Status: EXEMPT
Position Summary: Responsible for leasing apartments and achieving move in goals.
Maintains a positive image of the community with referral sources,
residents, and staff personnel. Reports to the Sales and Marketing
Director.
Essential Functions:  Schedule, organize and conduct tours with prospective
resident of senior providers for assisted living and memory care
 Meet all expectations of meaningful contacts, leases and
occupancy
 Responds and follow-up with to all walk-ins, phone ins, mail-ins
timely and appropriately
 Maintain a good working relationship with residents, families and
professional providers of care
 Maintains a working knowledge of all software programs
 Manage move ins and move outs to achieve maximum revenue
 Treat each inquiry with value
 Meet all expectations of occupancy and budget
 Keeps Sales Director and or Executive Director informed of all
sales activity daily
 Maintains Hot Board and census board
 Assist in development and execution of community events
 Communicates any special needs of the incoming resident to the
appropriate personnel
 Keeps informed of all trends, developments, concepts and
techniques in his/her field that affect product
 Understand the need of the senior and the aging process
 Maintain and work an active, meaningful waitlist
 The ability to work in a safe and alert manner
 The ability to take ownership for associate’s safety and the safety
of the residents
 Must disclose any medication that might impair associate’s
ability to perform the job safely or competently.
Non-Essential Functions:
 Leads by example exhibiting the CORE Values through servant
leadership
 Encourages teamwork and promotes company philosophy
 Attends required community meetings and participates Life
Enrichment activities when able
 Completes all required courses in adherence with HRA University
 Is prompt and able to perform the required duties of the position on a
regular, predictable basis
 Becomes familiar and understands how to report a missing person
using the Safe Return program or equivalent
 Becomes familiar and understands the steps for fire evacuation
 All associates are responsible for maintaining a safe and secure
environment for all community residents
Qualifications/Skills/Educational Requirements:
 Bachelor degree from a four-year college or university. Or one to two
years’ experience and or training, or equivalent of education and
experience.
 Previous sales/admission experience in senior living
 Strong communication skills
 Understand, comply with and promote all rules and regulations
regarding resident’s rights
 Promote positive relationships with residents, visitors, and community
staff, to include presenting and professional appearance
This position requires time spent on the following physical activities:
None Under 1/3 to Over
1/3 2/3 2/3
Stand |______|______|___x__|______|
Walk |______|______|___x__|______|
Sit |______|__x___|______|______|
Use hands to finger, handle, or feel |______|__x___|______|______|
Reach with hands and arms |______|__x___|______|______|
Climb or balance |___x__|______|______|______|
Stoop, kneel, crouch, or crawl |___x__|______|______|______|
Talk or hear |______|______|______|__x___|
Taste or smell |__x___|______|______|______|
This position requires time spent lifting weight or exerting force in the following manner:
None Under 1/3 to Over
1/3 2/3 2/3
Up to 10 pounds |______|______|__x___|______|
Up to 25 pounds |______|___x__|______|______|
Up to 50 pounds |__x___|______|______|______|
Up to 100 pounds |__x___|______|______|______|
More than 100 pounds |__x___|______|______|______|
Disclaimer:
I have read my Job Description and understand the information provided. I further understand that
this Job Description is not intended, and should not be construed to be an exhaustive list of all the
responsibilities, skills, efforts or physical requirements/working conditions associated with this job.
Management reserves the right to revise duties as needed and I may be required to perform
additional tasks necessary to meet standards of quality and care.
Associate’s PRINTED Name:
___________________________________________________________