Job description
Great Purpose. Great People.
Great Opportunities.
At Imagine Learning we ignite learning breakthroughs. It drives everything we do. We innovate together to support educators in creating those special moments when students experience the joy of learning at its best.
We also ignite career breakthroughs, with the majority of our positions being fully remote opportunities that offer you what you’re really looking for: flexible work arrangements, interesting and meaningful job responsibilities, career growth, and a supportive team.
Imagine Your Impact
.
The Product Marketing Manager for supplemental literacy maintains product knowledge across our entire product and services portfolio to maintain current competitive analysis information, maintain a current understanding of the literacy market and trends, inform messaging for marketing campaigns, and more. Manages multiple projects and continuous communication with stakeholders.
Position Type: This is a regular, full-time position.- Compensation: Base pay is anticipated to be between $93,268 and $114,000 per year. Eligible employees may also receive incentive/commission/annual bonus pay based on individual and/or company performance. Compensation may vary based on factors such as, but not limited to, individual skills, experience, training, education/certifications, geographic location, internal equity, and local market conditions.
- Location: In this US-based position your location will be remote.
- Travel: You can also expect up to 20-25% travel, so be sure you have a valid driver’s license and automobile insurance and a clean driving record for at least the preceding 39 months.
Envision Your Experience
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In this role you’ll have the opportunity to:
- Understand and be able to communicate effectively about our entire product portfolio, including feature set, functionality, and competitive differentiators.
- Have a background in education and an understanding of the literacy market.
- Develop smart go-to-market plans and campaigns with our partners and internal stakeholders.
- Work with internal and external departments and sales to develop effective product/channel positioning and messaging.
- Support execution of business-driving marketing campaigns aligned to key priorities.
- Create and deliver content for portfolio marketing campaigns.
- Contribute to and edit product messaging for assigned products, as well as check the accuracy and request changes.
- Help write, coordinate, monitor, and maintain postings of sales tools and communications to our internal and external partners.
- Use market research to develop deep intimacy with specialized market needs.
- Attend key conferences and help drive events tied to area(s) of responsibility.
- Be responsive to our sales partners, communicating in a timely manner.
- Collaborate with other departments and proactively work with Sales Management to grow the business.
- Collaborate with multiple cross-functional team members, customers, and sales, creating lasting relationships.
- Act as the face of assigned products to key stakeholders.
- Self-motivated and detail-oriented
- Travel 20 – 25%.
- Other duties as required.
Share Your Expertise
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Experience, education, and qualifications essential for success in this role, include:
- Bachelor's degree in marketing, communications, education, or related field and 3+ years of experience in a product marketing role in the education technology industry; or an acceptable combination of education and experience.
- Strong knowledge of education technology industry.
- Strong understanding of the education market and needs.
- Familiar with product marketing tactics (e.g., integrated marketing campaigns).
- Dynamic communication and presentation skills.
- Strong interpersonal and collaboration.
- Excellent planning, research, organization, and problem-solving skills.
- Proficient in Microsoft Office Suite.
- Willingness and ability to travel 20-25%.
Ignite Your Career
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Imagine Learning is committed to fostering, cultivating, and preserving a culture of Diversity, Equity, and Inclusion.
We support your unique career journey by providing flexibility, investing in wellbeing, and propelling growth.
We offer a flexible workplace, with the majority of employees enjoying the opportunity to work from home within the US. Headquartered in Scottsdale, AZ, we also maintain offices in Austin, TX, Petaluma, CA, and Rock Rapids, IA.
Imagine Learning provides a comprehensive benefits program to eligible employees, including:
- Multiple health, dental, and vision plans, including medical plans with zero employee premiums
- 401k plan with a company match
- Company-paid behavioral health coaching
- 15 paid holidays, including 2 floating holidays and a winter shutdown from Christmas Eve through New Year’s Day
- 15 days of accrued annual Paid Time Off (PTO)
- Fertility benefits
- Paid bonding leave when a new child joins your family
- Life and short and long-term disability insurance
- Pre-tax savings plans
- Paid volunteer hours and annual giving events
- A wide variety of professional development programs, including tuition reimbursement
Imagine Learning is an Equal Opportunity Employer committed to a diverse workforce, providing equal employment and advancement opportunities to qualified individuals. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other protected status. Imagine Learning will reasonably accommodate qualified individuals as required by law.
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