Director of Outreach - Goldman Sachs 10,000 Small Businesses Program
Job description
Work type: Staff Full-Time
Location: New Orleans, LA
Categories: Workforce Development & Education
College: DCC
Department: Workforce Development & Education
Type of Appointment: Unclassified - Administrative/Staff (Grant Funded)
Duties and Responsibilities:
Responsibilities include but are not limited to:
- Generate an applicant funnel to meet or exceed the number of businesses required by the grant in each of 3 cohorts annually.
- Track and report to Executive Director and other program partners on outreach metrics, and yield for each event or outreach activity.
- Develop and execute a comprehensive outreach and marketing plan in order to attract a robust consistent pipeline of interested and eligible businesses to the program.
- Manage the recruitment process for each cohort, including follow-up and continual contact with interested applicants to get them to full completion of all stages of the application process.
- Work collaboratively with leadership and staff in order to leverage existing knowledge and relationships in the small business development arena.
- Develop and effectively manage relationships with key regional stakeholders in the entrepreneurship ecosystem who can contribute to the success of the program by promoting 10KSB to their eligible constituents.
- Utilize multiple methodologies to develop a strong pipeline including, but not limited to presenting, coordinating, and running information sessions, mini-mods, and other events; networking and attending events within the ecosystem to recruit program participants directly; using various forms of communication and marketing strategies including approved social media, direct mail, and the program website to promote the program.
- Utilize tracking system to identify and work with previous cohort applicants to complete all stages of the application process.
- Work closely with ICIC, a Goldman Sachs recruitment partner, and other 10KSB sites and team members in ensuring an effective recruitment strategy, consistent with the funder’s guidelines.
- Utilize approved program collateral and marketing tools, to promote the program.
- Identify regional networking events, venues, and activities targeting small businesses, and regularly attend these events; make presentations and staff 10KSB information tables.
- Work with the Alumni Manager to leverage alumni to recruit peers into the program, and to participate or host peer events promoting the benefits of the program.
- Identify and establish relationships that will enable the program to ensure participation rates among key targeted business owner populations including women-owned businesses, underserved community businesses, and other program targets.
Required Education: Bachelor's degree from accredited institution
Required Experience:
- 5 or more years of demonstrated success in the areas of business development, communications management, marketing, public relations, membership recruitment, alumni management, and/or community outreach
- Experience cultivating relationships with key stakeholders within the local entrepreneurial ecosystem
- Experience with business development and working with small businesses
- Proven success in building and maintaining client relationships
- Strong problem solving and organizational skills and attention to detail
- Excellent planning, organizational, communication and interpersonal skills
- Proficiency with MS Office tools (WORD, PowerPoint, Excel, e.g.) and a willingness to learn new tools (e.g., Salesforce, Zoom, etc.) and train team.
- Demonstrated ability to professionally and effectively deliver presentations to small and large groups.
- Proven ability to work in a diverse team environment and manage multiple tasks efficiently and effectively.
- Ability to work a flexible schedule.
- High personal and professional ethical standards.
Required Licenses or Certifications: N/A
Preferred Education: Advanced degree in business, marketing, communication, finance, or related field
Preferred Experience: A high level of interpersonal communication skills to accurately convey information and understanding.
Knowledge of how to develop and maintain relationships with key stakeholders and a wide range of business, industry, and community partners
Experience in community outreach and development of business partnerships.
Experience working with memberships, program graduates or alumni groups.
Experience with digital marketing platforms (ex. Constant Contact), social media platforms and technology to create digital and social media outreach campaigns
Experience working with databases and customer relationship management software
An interest in business and entrepreneurship
Demonstrated skill using CRM (Salesforce or other CRM database), and Constant Contact
Passing pre-employment criminal background screen is required as a condition of employment.
Delgado Community College is a State As a Model Employer (SAME) agency that supports improved employment opportunities for individuals with disabilities.
Advertised: 24 Feb 2023 Central Standard Time
Applications close: 15 May 2023 Central Daylight Time
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