Product Marketing Manager

Full Time
Center Valley, PA 18034
Posted 1 day ago
Job description

Are you looking for a company that cares about people’s lives and health, including yours? At Olympus, we help make people’s lives healthier, safer and more fulfilling, every day.

Let’s inspire healthier lives, together.

Job Description

As the Product Marketing Manager for Service, you will be responsible for developing the marketing strategy and day-to-day activities that communicate the value Olympus delivers through maximum uptime to internal and external customers. You will develop and execute marketing goals and tactics to support this mission and achieve business objectives and financial targets. You will work as a liaison between Service Marketing and other groups Including those within Service and Product Management to ensure smooth collaboration and service readiness for new product launches.

Job Duties

  • Develop and execute integrated marketing plans that focus on the advantage of OEM Service and the value provided to the customer. Build relationships with the sales force and other internal stakeholders to achieve smooth execution. Ensure stakeholder alignment is received for key Service Marketing initiatives.


  • Support the sales team(s) through regular training and communication that enables them to successfully sell service to their customers. Create training presentations, tools, and conduct sales training for sales training classes and the National Sales Training Meetings


  • Create targeted materials and messaging for the various customer audiences. Develop a communications plan to touch these audiences and execute it.


  • Create actionable plans to improve product-contract attachment rates to secure multiyear business and ensure that customers receive maximum uptime.


  • Monitor market trends, competitive activity, and emerging technologies that have the ability to impact Service Delivery.


  • Work with product management for your assigned Business Unit(s) to ensure their product launch timing, needs, and repair requirements are communicated to the Service and Repair teams.


  • Develop and recommend programs, new packages/products, and pricing for Service offerings.


  • Gather customer insights and voice of customers by attending trade shows, visiting customers, and using other means. 9. Support and host customer visits to Olympus locations in San Jose, CA and/or Bartlett, TN. 10. Employ analytical methods to educate Salesforce on how to target customer base and increase penetration rates.

Job Requirements

REQUIRED QUALIFICATIONS:


  • Bachelor's degree in Marketing or related field is required. Master's degree or MBA is preferred.


  • Minimum of three (3) years of product management or marketing, healthcare marketing preferred


PREFERRED QUALIFICATIONS:


  • Excellent written and verbal communication, as well as presentation skills


  • Proven ability to interpret trends and data, translating the information into actions and improvements


  • Must be willing to travel domestically as required (minimum 30%)


  • High degree of problem-solving skills and personal organization


  • Computer proficiency


  • Ability to develop and execute business strategy by directing stakeholders both inside and outside of the Service team


  • Strong judgement with demonstrated ability to make sound and timely business decisions


#LI-MD2

We realize work isn’t just a job to you.

It’s a big part of your life, but not the only part. That’s why we offer competitive salaries, a robust 401(k) program, annual bonus program and comprehensive medical benefits, as well as tuition reimbursement, flexible schedules, parental and adoption leave, on-site services and Colleague Affinity Networks — so you can be ready for where life can take you.


Olympus requires all new hires to be “fully vaccinated” against COVID-19, as defined by the Centers for Disease Control and Prevention (CDC), on or before their first day of work. Individuals who have been offered employment who have a disability, medical condition, or sincerely-held religious belief that prevents them from being vaccinated against COVID-19 are required to request and be granted a reasonable accommodation prior to their first day of work.


Olympus is passionate about the solutions it creates for the medical, life sciences, and industrial equipment industries, as well as cameras and audio products. For more than 100 years, Olympus has focused on making people’s lives healthier, safer and more fulfilling by helping detect, prevent, and treat disease, furthering scientific research, ensuring public safety, and capturing images of the world.


Olympus’ Medical business uses innovative capabilities in medical technology, therapeutic intervention, and precision manufacturing to help healthcare professionals deliver diagnostic, therapeutic, and minimally invasive procedures to improve clinical outcomes, reduce overall costs, and enhance the quality of life for patients. Olympus’ Medical portfolio includes endoscopes, laparoscopes, and video imaging systems, as well as surgical energy devices, system integration solutions, medical services, and a wide range of endotherapy instruments for endoscopic and therapeutic applications. For more information, visit www.olympus-global.com.


Olympus…True To You. True To Society. True To LIFE.


It is the policy of Olympus to extend equal employment and advancement opportunity to all applicants and employees without regard to race, color, national origin (including language use restrictions), citizenship status, religious creed (including dress and grooming practices), age, sex (including pregnancy, childbirth, breastfeeding, medical conditions related to pregnancy, childbirth and/or breastfeeding), gender, gender identity and expression, sexual orientation, marital status, disability (physical or mental) and/or a medical condition, genetic information, ancestry, veteran status or service in the uniformed services, and any other characteristic protected by applicable federal, state or local law.


Posting Notes: || United States (US) || Pennsylvania (US-PA) || Center Valley ||

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